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I-ology®, Inc. CEO Trish Bear to present at 2003 Arizona Hospitality Expo

Internet Strategy Expert to Arm Attendees with Keys to Maximizing Web Investment; I-ology to Exhibit

SCOTTSDALE, AZ – October 20, 2003 – I-ology®, Inc., a leading Internet strategy firm, today announced that its CEO, Trish Bear, will be a seminar presenter at the upcoming 2003 Arizona Hospitality Expo. In addition, I–ology will be showcasing its portfolio of Internet services as an Expo exhibitor (Booth #710). Formerly known as the "Great Southwest Lodging & Restaurant Show", the Hospitality Expo will take place October 29-30 at the Phoenix Civic Plaza.

Ms. Bear will be presenting on "Creating An Effective Internet Strategy For A Hospitality Business" on Wednesday October 29 from 3:00 – 3:30 p.m. in room Tucson 43. This presentation is part of the Expo´s Hospitality MEGA Marketing Seminars. These seminars spotlight industry experts who will educate the audience on proven marketing methods that can be quickly implemented to drive tangible business results.

The Hospitality Expo is expected to draw over 4,000 attendees, primarily from Arizona, Utah, New Mexico, and southern California, and more than 350 suppliers servicing the hospitality industry. For additional information, visit www.azhospitalityexpo.org.

"The hospitality industry is looking for ways to grow business and achieve long-term success," said Trish Bear, I-ology Founder and CEO. "An effective Internet strategy is a proven business weapon. I look forward to discussing with show attendees how the strategic use of technology, research, Web design and interactive marketing can help build a corporate image, drive sales and retain profitable customers."

Ms. Bear is an eight-year veteran of the Internet marketing and consulting industry. Prior to founding I-ology, she managed the commercial Web services division of GlobalCenter, a provider of commercial Web site hosting, design and development, which was acquired by the publicly held company Global Crossing in 1998. Under the leadership of Ms. Bear, I-ology has been recognized for achievements in growth several times including being ranked as the fastest growing woman-owned business in Arizona two years in a row and was named as one of the top 50 fastest growing technology firms by the Phoenix Business Journal. In addition, Ms. Bear was named as a top Young Entrepreneur in Arizona by bizAZ Magazine. Most recently, the Web Marketing Association, an organization dedicated to setting a high-standard for Internet marketing and corporate Web site development, named two Web sites developed by I-ology as 2003 WebAward recipients.

For more information on I-ology please contact Aaron Detzer at 480.850.2800, extension 3017, or at

About I-ology
Founded in 1998, I-ology, Inc. creates Web Strategies that drive Growth and Profit®. I-ology provides high-end, high-quality Web services to growing businesses. These Web Services include Strategic Web Planning, Award-winning Web design and Interactive development, Measurable Online Marketing Services and Robust Web Site Hosting. I-ology's strategies have facilitated growth for such clients as the 2008 Arizona Super Bowl, Hospice of the Valley, Ensemble Real Estate Services, Arizona State University, Pebbletec, Tartesso, iGo and many more. I-ology was a 2007 Impact Award Finalist, has won numerous industry awards and is active in giving back to the community through organizations such as Special Olympics of Arizona, Southwest Autism Research & Resource Center, WasteNot, and Habitat for Humanity. You can learn more about I-ology by visiting their Web site: www.I-ology.com or by calling (480) 850-2800. I-ology®, The Science of the Internet®