Methodology

How We Get You There.

Why settle for an Internet presence when you can have an Internet Strategy that delivers a return on your investment, drives the acquisition of new customers, builds relationships, improves communications with current customers, and increases brand awareness.

We do more than simply design a Web site. Work with I-ology and you'll see the Internet in a whole new light. We adhere to our proven six step formula.

Define:
We passionately learn about your business, understand your business goals and then clearly define your Internet strategic goals.

Research:
We then look at your industry, your online competitors, your desired target markets and evaluate the real online opportunities.

Plan:
We develop an actionable plan which becomes a roadmap to online success including defined roles, responsibilities, timetables and deliverables.

Design:
We blend form with function to design and develop a Web site that represents the essence of your brand, delivers cutting edge functionality and ultimately delivers the results you desire.

Promote:
We develop and execute your online marketing and promotion plan ensuring your Web site gets noticed, attracts qualified visitors, and ultimately converts visitors to customers.

Analyze:
We monitor results, perform ongoing evaluation, and adjust your online programs to ensure optimal results.