Enhance patient experience.
Streamline business operations.
Sonora Quest Laboratories is an integrated laboratory system servicing over 7,000 clients throughout Arizona including hospitals, physicians, and managed care organizations.
Project Summary
The new Sonora Quest Website focuses on serving patients both before and after their appointments. Sonora Quest Laboratories' business operations were streamlined by allowing patients both the ability to schedule their appointments and pay their bill(s) online.
Goals
- Create Single Sign-In for Patients to Access Account Information
- Build Patient Online Bill Pay with Insurance Integration
- Build Patient Services Center Appointment Scheduling
- Create Interactive Service Center Map and Locator for Locations
- Integrate with third party payer system
Results
- Streamlined operations by integrating appointment scheduling and online bill pay
- Successfully launched Patient Portal in 2011 increasing absolute unique visitors by 53.84%
- Increased Website traffic to more than 3,350 visits per day
- Average page views per visit increased by more than 40%
- 161.54% increase for "blood lab" keyword search